The Sign of Our timesWe've we have been studying all the different ways of communicating with our good members and the San Antonio Community, our good citizens of San Antonio, and in South Central Texas. In studying the demographics in and around our facility. Did you know that every 24 hours over 300,000 vehicles pass in front of our beautiful San Antonio Shrine Auditorium? We’ve begun the re-branding of the facility to be more than just a Shrine Center, it will now be known as the San Antonio Shrine Auditorium! Why the change? It has become very clear that our greatest source of fraternal funding is now facility rentals. Special emphasis must be placed on offering our facility as a meeting place for weddings, business meetings, group events, agencies, and family fun. We will never change this from our home, it’s but a marketing recommendation to garner a greater share of our friends and neighbors, who need a great place to meet and have their functions. They will remember us better with a POSITIVE NAME RECOGNITION as we’re one, if arguably the best, of all the San Antonio Facilities available for rental to the Public; we’re the San Antonio Shrine Auditorium! - Rick Reyes, Potentate